2012 ANNUAL EEO PUBLIC FILE REPORT
Apex Broadcasting of Ft. Walton Beach License Company, LLC
Apex Broadcasting of Ft. Walton Beach License Company II, LLC
| Station(s): |
WWAV(FM); WZLB(FM); WECQ(FM); WHWY(FM) |
| Community(ies) of License: | Santa Rosa Beach, FL; Valparaiso, FL; Destin, FL; Holt, FL |
| Reporting Period: | Jan 1, 2012 – September 30, 2012 |
| No. of Full-time Employees: |
5 – 10 _____ / More than 10 __ X__ |
| Small Market Exemption: | Yes |
During the Reporting Period, a total of 14 full time positions were filled. The information required by FCC Rule 73.2080(c)(6) is provided in the charts that follow.
INITIATIVES
The employment unit engaged in the following broad outreach initiatives in accordance with various elements of FCC Rule 73.2080(c)(2):
| Established training programs designed to enable station personnel to acquire skills that could qualify them for higher level positions. |
We provide RAB training for our Acct. Executives. This training enables them to become certified at graduating levels as a marketing professional and prepares them for future promotions and employment opportunities. This is accessed online. Each certification is separate and each Account Executive works at their own pace to achieve each level. This is ongoing training. We also have regular telephone training and coaching for our programming department provided by our paid programming consultants. These occur about once per month. As air talents implement the suggestions they improve their on air performance. Air talents are “promoted” either internally to program management positions or they improve to the point where they move on to a larger market for more compensation. |
| Sponsored at least 2 events in the community designed to inform and educate the public as to employment opportunities in broadcasting. |
Sales Manager spoke at FPRA luncheon. Station hosted Chamber of Commerce Business After Hours. Members were given tours of the station and briefed on the duties/responsibilites of the various positions. |
LIST OF POSITIONS FILLED
| Date of Hire | Job Title | Recruitment Source Referring Hiree |
| 18 Jan 12 | General Manager (RR) | Intra-company Transfer |
| 18 Jan 12 | Traffic Director (NH) | Rehire from Qantum |
| 18 Jan 12 | Operations Manager (DC) | Rehire from Qantum |
| 18 Jan 12 | On-Air Personality (JW) | Rehire from Qantum |
| 18 Jan 12 | On-Air Personality (LT) | Rehire from Qantum |
| 18 Jan 12 | Account Executive (BM) | Rehire from Qantum |
| 19 Jan 12 | On-Air Personality (CU) | Rehire from Qantum |
| 22 Jan 12 | On-Air Personality (AS) | Rehire from Qantum |
| 23 Feb 12 | On-Air Personality (SM) | Intra-company Transfer |
| 23 Feb 12 | Sales Manager (JH) | Apex Referral |
| 12 Mar 12 | On-Air Personality (GS) | Employee Referral |
| 24 Apr 12 | Account Executive (KB) | Employee Referral |
| 11 Jul 12 | Engineer (RG) | Employee Referral |
| 22 Aug 12 | Account Executive (HS) | Networking Referral |
INTERVIEWEE REFERRAL SOURCE SUMMARY
Total Number of Persons Interviewed in Preceding Year: NA – Apex bought Qantum 1 Feb 12
|
Recruitment Sources Used in Preceding Year |
Number of Persons Interviewed that the Source Referred |
|
| Jobs Plus | ||
| NW Florida Daily News | ||
| Emerald Coast Help Wanted.com | ||
| Internal—Employee worked at another company location | 2 | |
| University of West Florida | ||
| NAACP of Okaloosa County | ||
| Networking at Various Chamber events and other functions | ||
| Employees of Apex Broadcasting of Destin/FWB, FL | 4 | |
| Former Employees of Qantum Communications | 7 | |
| Client referral | ||
| Friend referral | 1 | |
| Competitor’s former employee |
RECRUITING SOURCES USED
Position: Sales Manager Date of Hire: 23 Feb 12
| Referral Source | * | Address of Source | Contact Person at Source | Tel. No. and E-Mail Address of Source |
| Emerald Coast Help Wanted.com | N | Online | N/A | 800-365-8630 |
| Employee working with cable company | N | Ft. Walton Beach, Florida | An employee at the local cable company made a recommendation to our Market Mgr | 850-654-1000 |
| Employee working at bank | N | Destin, Florida | An employee at a local bank made a recommendation to our Market Manager | 850-654-1000 |
| Internal--(2) Apex Broadcasting Employees | N | Apex Broadcasting of Ft. Walton Beach, LLC | Two Apex Broadcasting employees made recommendations to our Market Manager. |
850-654-1000 |
- Indicate “Y” (yes) or “N” (no) if the organization requested that the station provide it with notice of all job vacancies. See Rule 73.2080(c)(1)(ii).
Position: On-Air Personality Date of Hire: 12 Mar 12
| Referral Source | * | Address of Source | Contact Person at Source | Tel. No. and E-Mail Address of Source |
| NWFL. Daily News | N | Ft. Walton Beach, Fl. | RRuiz |
850-747-5023; RRuiz@PCNH.com |
| Univ of West Florida | Y | Job Placement Dept., 11000 University Pkwy, Pensacola, Fl. 32514 | Nathan Ford |
850-474-2254 NFord@UWF.edu |
| Jobs Plus One-Stop Career Center | Y | 409 NW Racetrack Road, Ft. Walton Beach, Fl. 36547 | J. Kennedy | JKennedy @jobs plus.02.com |
| NAACP of Okaloosa County | Y | P.O. Box 58, Ft. Walton Beach, Fl. 32549 | Sabu Williams |
850-301-2095 Sabu1@cox.net |
| Emerald Coast Help Wanted.com | N | Online | N/A | 800-365-8630 |
| American Women in Radio and TV | N | Online AWRT.org | N/A | 703-506-3290 |
| Internal Notice to Employees of Apex Broadcasting Communications of Ft. Walton Beach | N | 743 Harbor Blvd, Ste. 6, Destin, Fl. 32541 | General Manager | 850-654-1000 |
Position: Account Executive Date of Hire: 24 Apr 12
| Referral Source | * | Address of Source | Contact Person at Source | Tel. No. and E-Mail Address of Source |
| NWFL Daily News | N | Ft. Walton Beach, Fl. |
R. Ruiz |
850-863-1111 |
| American Women in Radio and TV | N | AWRT.org | N/A | 703-506-3290 |
| Internal—Employee working at another Company location | N | Apex Broadcasting Communications | N/A | 203-388-0048 |
Position: Engineer Date of Hire: 11 Jul 12
| Referral Source | * | Address of Source | Contact Person at Source | Tel. No. and E-Mail Address of Source |
| NWFL. Daily News | N |
Ft. Walton Beach, Fl. |
Amber Shuller |
850-869-1111 |
| University of West Florida | Y | Job Placement Dept., 11000 University Parkway, Pensacola, Fl. 32514 | Nathan Ford |
850-474-2254 Nford@UWF.edu |
| Jobs Plus One Stop Career Center | Y | 409 NW Racetrack Road, Ft. Walton Beach, Fl. 32547 | J. Kennedy | JKennedy@jobsplus.02.com |
| NAACP of Okaloosa County | Y | P.O. Box 58, Ft. Walton Beach, FL. 32549 | Sabu Williams | 850-301-2095 Sabu1@Cox.net |
| Emerald Coast Help Wanted.com | N | Online | N/A |
800-365-8630 |
| Crestview Bulletin (also owned by same company as the NW FL Daily News | N | Ft. Walton Beach |
Amber Shuller |
850-869-1111 |
Position: Account Executive Date of Hire: 22 Aug 12
| Referral Source | * | Address of Source | Contact Person at Source | Tel. No. and E-Mail Address of Source |
| NWFL Daily News | N | Ft. Walton Beach, Fl. |
R. Ruiz |
850-863-1111 |
| American Women in Radio and TV | N | AWRT.org | N/A | 703-506-3290 |
| Internal—Employee working at another Company location | N | Apex Broadcasting Communications | N/A | 203-388-0048 |
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